Prevent Lens Spamming
With tools like Easy Lens and the latest AI technologies, creating and publishing lenses has become extremely fast and effortless. As a result, some creators are now releasing new lenses every hour, hoping for a “lucky viral” hit.
This flood of low-effort content makes it much harder for high-quality, thoughtfully crafted lenses to gain visibility. Increasingly, I see genuinely impressive work receiving little to no reach simply because it gets buried.
A straightforward way to address this issue would be to introduce limit on the number of lens submissions per creator in a certain period of time.
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Good day! Thank you very much for this feedback. This is a pattern we have also observed recently, and is something we will be working on to ensure that all unique Lenses are given the visibility needed for evaluation and approval for distribution on Snapchat.
Sincerely,
Kalen